Quickstart
Set up your account and track your first creator in minutes.
This guide takes you from a new account to your first creator's stats. It takes about ten minutes.
Create an account
Go to trackagoat.com and sign up with Google or email/password.
After signing up you'll enter the onboarding wizard, which takes you through creating your organization, setting up a project, and adding your first creator.
Create an organization
An organization is your top-level workspace. Give it a name that reflects your team or brand.
You can invite teammates to your org later from Org settings → Members.
Create a project
Projects organize your creators and campaigns. A good first project is something like
Q1 ProgramorBrand Ambassadors.Each org can have multiple projects (depending on your plan tier).
Add a creator
In your project, go to Creators → Add creator. A creator is a person or brand, and you track them by adding at least one account: one of their presences on a platform. Paste in a profile URL or handle; trackagoat detects the platform automatically:
bashhttps://www.tiktok.com/@username # TikTok https://www.instagram.com/username/ # Instagramtrackagoat will kick off an initial update on that account. The creator will appear in your list within a minute or two once the first update completes. You can add more accounts (even on another platform) to the same creator later. See Creators and accounts.
View stats
Click on the creator to open the detail view. You'll see:
- Follower count: current and historical trend
- Total likes: cumulative engagement
- Video count: how many videos they've posted
- Recent videos: the latest content with per-video stats
Stats update on a schedule, not in real time. Profiles update daily, new posts are found within hours, and a video's stats are re-checked every 12 hours for its first three days, then less often as it ages. See Data freshness and scraping for the full schedule. On paid plans, org admins can also trigger a manual refresh with Update Now.
Set a goal (optional)
In the creator detail view, go to the Creator Goals tab. Creator Goals let you define a performance target: for example, "post at least 3 videos per week": and trackagoat will track compliance over time.
See Creator Goals for details.
Write your README (optional)
Every organization, project, campaign, creator and video has a README: a Markdown document for your team's context, such as what the program is for and the rules creators follow. You also have your own, under Settings → My README, that tells AI agents who you are and how you want help. Coding agents read these before they act and add what they find. Everyone in your organization can read them, so leave out anything private.
See Notes and documents for a template.