Adding TikTok creators to your project, choosing tracking modes, working with notes and the change log, and monitoring goal compliance.
In your project, go to Creators → Add creator. You can add a creator by:
https://www.tiktok.com/@username@username or just usernametrackagoat dispatches an initial update when a creator is added. The first stats snapshot typically appears within 1–2 minutes.
Creators are scoped to a project. The same TikTok account can be tracked in multiple projects within the same org.
Each creator has a tracking mode that determines how newly discovered videos enter the system. The two modes are Auto and Selective.
| Mode | Behavior |
|---|---|
| Auto | All newly discovered videos are automatically added with status auto_tracked and included in stats. |
| Selective | Newly discovered videos enter the Tracking Inbox with status pending_review. A team member must approve or exclude each video. |
Change a creator's tracking mode from Creator detail → Settings tab.
Use Selective mode when you want to curate which of a creator's videos count toward your program: for example, if a creator posts off-topic content you don't want in your campaign stats.
| Tab | What you see |
|---|---|
| Overview | Follower count chart, total likes trend, posting frequency, and recent top videos. |
| Videos | All tracked videos for this creator, with their tracking status and current stats. |
| Creator Goals | Per-creator performance goals and compliance status. See Creator Goals. |
| Change log | Automatic events: follower milestones, tracking mode changes, goal compliance changes, creator added / re-activated / auto-disabled. |
| Settings | Tracking mode, display name override, tracking start date, and danger zone (remove from project). |
Every creator has a notes field: a free-form markdown editor for your team's context. Use it for:
Notes are readable via the v1 API as the description field on creator objects.
AI agents read description fields before analyzing a creator. If you're using trackagoat with an AI tool, write clear notes: they directly shape the quality of agent analysis.
The tracking start date sets the lower bound for stats history displayed in charts. If you added a creator mid-program, set this date to the program start so charts aren't misleading. Configurable in Creator → Settings.
If a creator fails 5 consecutive profile updates — usually because the TikTok handle was deleted, renamed, or made private — trackagoat automatically auto-disables them. An auto-disabled creator stops being updated so quota isn't wasted on a handle that may be gone, and is shown with an Auto-Disabled badge.
You can review auto-disabled creators on the Auto-Disabled Creators page (reachable from the creators list filter) or via the Tracking Gaps / Update Failures watchlists on Program Health.
To bring a creator back, an org admin clicks Re-enable. Re-enabling resets the failure counter and resumes updates. A 24-hour cooldown applies per creator: if a creator was re-enabled within the last 24 hours, you'll need to wait before re-enabling again. You can re-enable creators individually or in bulk.
If the handle changed, update it before re-enabling — otherwise the creator will simply fail again and be auto-disabled.
Soft delete
In Creator → Settings → Danger zone, you can remove a creator from a project. This is a soft delete: stats history is preserved and the creator can be re-added. It does not count against your org's creator limit once removed.