July 16, 2026 · The Trackagoat Team
July 16, 2026 · The Trackagoat Team
Trackagoat started as the fastest way to track a TikTok creator program — views, engagement, posting consistency, campaigns, goals, and payouts, all in one place. Today it becomes multi-platform.
You can now track Instagram Reels and YouTube Shorts right alongside TikTok, with the same analytics and the same workflows. Your creators, your campaigns, your payout rules — all of it now spans platforms.
The heart of 2.0 is a simple idea: a creator is a person, and an account is one of their platform presences.
Most creators don't live on one platform. They post a clip to TikTok, cut it for Reels, and upload it as a Short. Trackagoat now models that directly. A single creator can have:
Every creator page defaults to their combined performance across all accounts — total followers, total views, overall posting cadence — with a switcher to drill into any single account or platform.
If you were already tracking TikTok creators, there's nothing to redo. Every creator was automatically migrated to the new model — each became a creator with one TikTok account, and all of your history, videos, campaigns, goals, and payouts carried over unchanged. Your dashboards look and work exactly as before, until you add an Instagram or YouTube account to a creator.
On any creator, click Add account, paste a profile URL or handle, and Trackagoat detects the platform automatically. From there, discovery, stats, and analytics work exactly like they always have for TikTok.
Because a creator now costs nothing to track on its own, plan limits count accounts — the thing that actually incurs tracking cost — instead of creators. You can add as many creators as you like; you're only limited by how many platform accounts you track.
2.0 ships with a new /api/v2 that models accounts nested under creators, adds platform filters across analytics, and introduces accounts and content-group resources. If you've built agents or scripts on /api/v1, see the API reference to move over.
Multi-platform tracking has been the most-requested thing we've heard. It's here. Add a Reels or Shorts account to one of your creators and watch it light up.