Skip to main content

trackagoat vs SideShift

SideShift is a creator marketplace with contracts, payouts and an MCP server. trackagoat is for the creators you already work with: add them by handle, track and pay them, and connect your coding agent on any plan, Free included.

Checked October 10, 2026 • Sources

trackagoat
trackagoat.com homepage: the headline about tracking TikTok and Instagram creators and what you owe them, a Get started button, and the top of a row of video cards.
SideShift
sideshift.app homepage: the headline about creator marketing, a Launch your campaign button and a row of customer logos.

Which one fits.

SideShift is a creator marketplace: you post a job, creators apply, and contracts, payouts and reporting follow. Both tools have an API and a hosted MCP server on every plan, and on both an agent can send payouts. trackagoat is for the TikTok creators you already work with, run by teams that love coding agents, and it starts free instead of at $299 a month.

Pick trackagoat if

  • You already have creators and need to track and pay them.
  • You want your coding agent on the program from the Free plan, then $29 a month rather than $299.
  • You want an agent’s payouts held to a limit per payout and per 24 hours that an org admin sets.

Pick SideShift if

  • You need to recruit creators and want them to apply to you.
  • You need contracts, usage rights and 1099s handled in one place.
  • You need YouTube, Facebook or Instagram Stories.

trackagoat and SideShift, feature by feature.

SideShift’s column comes from its own public website, checked October 10, 2026. “Not listed” means the site doesn’t say. The “API and MCP server”, “How an agent connects”, “Agents can send payouts”, “Docs an agent can read” and “Dry runs for agent payouts” rows were checked again on October 11, 2026.

trackagoat vs SideShift, checked October 10, 2026
FeaturetrackagoatSideShift
Tracking
PlatformsTikTok and InstagramTikTok, Instagram (including Stories), YouTube and Facebook
How creators are addedBy handle or profile link. Creators don’t connect anythingMainly creators who apply through its marketplace, or by invite
How often new posts are foundEvery 12 hours on paid plans, once a day on FreeNot listed: not stated on their public site as of October 10, 2026
Re-scans to catch missed postsEach account’s full history, about every 30 daysNot listed: not stated on their public site as of October 10, 2026
Campaigns and goals
GroupingCampaigns that hold creators, videos and other campaignsCampaigns with briefs, approvals and contracts
Posting goals per creatorOn Track, Behind Pace or At Risk for each creatorCampaign goal tracking
Payouts
Works out what each creator is owedYesYes
Payout typesRecurring, Goals-based, CPM, View Thresholds and ConversionsRetainer, per post, per view, or a mix
Pays creators from the appFrom trackagoat through your connected payout account, or mark paidFrom a brand wallet, to creators in the US, Canada, UK or Australia
Fee for sending payoutsNone from trackagoat (your payout provider charges its usual fees)Not listed: not stated on their public site as of October 10, 2026
Tax formsNot from trackagoat (your payout provider handles tax reporting for payouts sent through it)1099s and W-9s
Insights
AnalyticsCampaign, Creator and Video InsightsViews, engagement and CPM by creator and post; ROAS on paid tests
Comment sentimentComment Insights, on paid plansNot listed: not stated on their public site as of October 10, 2026
API and agents
API and MCP serverBoth, on every plan. Free allows 200 requests a dayBoth, on every plan
How an agent connectsHosted MCP server. Sign in (OAuth) or use an API keyHosted MCP server. Sign in (OAuth)
Agents can send payoutsYes, once an org admin turns on agent payments, within per-payout and 24-hour limitsYes. Tools that move money ask for confirmation first
Docs an agent can readMarkdown docs, /llms.txt and an OpenAPI spec, plus a Markdown document on every record that agents read and writeAn llms.txt file for its API docs
Plans and pricing
Free plan5 accounts and 10 tracked videos, no cardNo. 14-day trial on Starter and Growth
Paid plans$29 or $399 a month$299, $499 or $999 a month ($210, $349 or $699 billed yearly)
Accounts or creators5, 50 or 300 accounts15 or 50 live creators, or unlimited
Videos kept updating10, 100 or 3,000600 or 2,000 a month, or unlimited
Teammates2, 5 or 503 or 5, or unlimited
UpgradingBy email for now, no checkout yetSelf-serve, 30% off yearly
Where SideShift does more
Creator marketplace for recruitingNoYes
Contracts, usage rights and 1099sNoYes
YouTube, Facebook and Instagram StoriesNoYes
Dry runs for agent payoutsNoYes

The main differences.

Each one says what trackagoat does and what SideShift does. SideShift’s side comes from its public website, checked October 10, 2026. The “API, MCP and agent payouts” section was checked again on October 11, 2026.

Where creators come from.

trackagoat

trackagoat starts with the creators you already have. Add each one by their TikTok or Instagram handle or profile link.

They don’t sign up for anything, and their videos start showing up with views, likes and comments.

More:How often data updates

SideShift

SideShift is built around its marketplace: you post a job and creators apply. You can also invite creators.

Source:sideshift.app

API, MCP and agent payouts.

trackagoat

The REST API and the hosted MCP server (125 tools) are on every plan, including Free with 200 requests a day. Agents sign in with OAuth or use an API key.

An agent can send payouts once an org admin turns on agent payments, within a limit per payout and per 24 hours. No API key can turn that switch on, and each payment notes whether an agent sent it.

More:Let agents send payouts

SideShift

SideShift’s API and hosted MCP server come with every plan, and agents connect by signing in with OAuth.

Its MCP tools can send payouts. Tools that move money, publish a job or message a creator ask for confirmation first.

Source:docs.sideshift.app/mcp-server

Paying creators.

trackagoat

trackagoat sends payouts through your connected payout account.

Or pay with Venmo, Cash App, PayPal or anything else and mark it paid with the amount, date, method and receipt. Either way there’s a record.

More:Paying creators from trackagoat

SideShift

SideShift pays creators in the US, Canada, UK or Australia from a wallet you fund. It also collects W-9s and issues 1099s.

Source:sideshift.app/creators

Working out what each creator is owed.

trackagoat

Set up Recurring, Goals-based, CPM, View Thresholds or Conversions structures once. When a period closes, trackagoat works out what each creator earned from their posts, views, goals and conversions.

If a video shows up after a period closes, unpaid amounts are recalculated. Payments you’ve already recorded stay the same, and any affected payment is flagged for you to look at.

More:How payouts work

SideShift

SideShift pays a retainer, per post, per view, or a mix of them.

Source:sideshift.app/platform/payments

Reporting.

trackagoat

Campaign, Creator and Video Insights rank your campaigns, creators and videos for any date range, with breakout videos, posting times and creators who need attention.

On paid plans, Comment Insights collects comments on your creators’ videos and sorts them by sentiment.

More:Insights

SideShift

SideShift reports views, engagement and CPM by creator and post, and ROAS on paid tests, with tools for Spark Ads.

Source:sideshift.app/platform/reporting

Where SideShift is better.

trackagoat doesn’t do everything. These are the things SideShift does that trackagoat doesn’t, or does more of.

  • Recruiting. Brands post a job and creators apply through SideShift’s marketplace. trackagoat has no marketplace.
  • Contracts and usage rights. SideShift has contracts with e-signatures and tracks content rights. trackagoat doesn’t.
  • Tax paperwork. SideShift collects W-9s and issues 1099s. trackagoat doesn’t produce tax forms.
  • A flat amount per post. SideShift can pay per post, per view, a retainer or a mix. trackagoat’s flat payouts are per period.
  • More platforms. SideShift covers YouTube (including long-form), Facebook and Instagram Stories. trackagoat tracks TikTok and Instagram Reels and posts.
  • Paid ads. Tools for Spark Ads and ROAS on paid tests are built in.
  • Dry runs for agent payouts. An agent can test a payout on SideShift before it sends one. trackagoat has no dry run; an agent’s payouts are held to your limits instead.
  • Billing. Self-serve plans with 30% off yearly. trackagoat’s paid plans are monthly and set up by email for now.

Prices, side by side.

trackagoatprices

  • Free$0

    5 accounts, 10 tracked videos, 2 teammates

  • Starter$29 a month

    50 accounts, 100 tracked videos, 5 teammates

  • Ultra$399 a month

    300 accounts, 3,000 tracked videos, 50 teammates

No card needed for Free. There’s no checkout yet: start on Free, then email us the plan you want and we’ll switch your org over. Monthly only.

Compare plans

SideShiftprices

  • Starter$299 a month ($210 billed yearly)

    15 live creators, 600 tracked videos a month, 3 seats

  • Growth$499 a month ($349 billed yearly)

    50 live creators, 2,000 tracked videos a month, 5 seats

  • Scale$999 a month ($699 billed yearly)

    Unlimited creators, videos and seats

14-day free trial on monthly Starter and Growth. Creator payments are separate from the subscription.

A managed service starts at a $20,000 monthly campaign budget.

As listed on SideShift’s site on October 10, 2026.

Moving from SideShift.

  1. Step 1:

    Get started on Free. Free covers 5 accounts and 10 tracked videos, with no card. When you need more, email us the plan you want and we’ll switch your org over.

  2. Step 2:

    Add your creators. Type each creator’s TikTok or Instagram handle, or paste their profile link. Their videos show up and start collecting views, likes and comments.

  3. Step 3:

    Or hand the list to your coding agent. Paste the agent setup prompt into Claude Code, Codex or Cursor and it connects the MCP server. Then give it your list: its add_creators tool adds up to 50 creators at a time.

  4. Step 4:

    Set up campaigns and payouts. Put creators into campaigns, then make a payout structure and assign it. When a period closes, you see what each creator earned.

Questions

For anything else, email support@trackagoat.com

Sources

Checked on October 10, 2026 from SideShift’s public website. The “API and MCP server”, “How an agent connects”, “Agents can send payouts”, “Docs an agent can read” and “Dry runs for agent payouts” rows were checked again on October 11, 2026. Prices and features change, so check their site before you decide. If something here is out of date, email support@trackagoat.com and we’ll fix it.

The website screenshots at the top of the page were taken on October 10, 2026 from trackagoat.com and sideshift.app, signed out, and aren’t edited.

MightyScout, viral.app, Shortimize, SideShift, Grade, ViewTrack, TikTok and Instagram are trademarks of their respective owners. trackagoat isn’t affiliated with or endorsed by them.

Start tracking your creators for free.

Free covers 5 accounts and 10 tracked videos, with the API and MCP server included. Add a handle or profile link and their posts start coming in. No card needed.